Alicia Johnson
Founder

Creativity is ageless.
Wisdom accrues over time.
As advisors to innovative
leaders in search of bold
transformation, our brand
consultancy offers both.
We are at once the loftiest
of dreamers and utter
pragmatists. The result is
wildly different thinking
that makes total sense.

worth working for

Alicia offers strategic consulting for organizations at critical inflection points. Drawing from decades transforming global brands, her methodology illuminates possibility through her disciplined practice of “active hope.”

We take tangents and race down rabbit holes in search of the sublime. NO88 houses our R&D and cultural content projects — the ones that shift paradigms, agitate algorithms and spark neurons.

Hal Wolverton
Founder

inquire within

We’d love to hear about what’s on your mind, and would be happy to share details of our work — or facilitate dialogue between you and one of our clients  should you like a different perspective on our methods and practices. Contact us.

Alicia Johnson introduces a Worth-Based Strategic Assessment workshop for organizations facing pivotal challenges. These structured sessions create space for authentic change through methodologies that balance rigor with wonder.